League Rebuilding: When a middle ground is needed between ‘competitive’ and ‘rec’ derby

Support Merry Khaos and getting back on skates at GoFundMe.com/KhaosACL

I have worked with a lot of leagues at this point in my career.

I have been a member of and guest coached small leagues, rebuilding leagues, D1 leagues, crumbling leagues, thriving leagues, and leagues in identity crisis. I’ve been with leagues that have had 9 transfers out in the off season, and ones with 9 transfers in during the off season. One reoccurring theme I have come across before guest coaching is this: “We have so many different levels, we don’t know how to coach our team.” A subset of this is: “We have vets who don’t show up, and when they do they don’t want to work as hard as our fresh meat.”

I am going to do my best to be clear and articulate and write this blog in an organized fashion (I really need to do outlines like real writers). I am going to mainly talk about the subset. This is the question I’ve gotten from several leagues recently: We have a league that is small already (under 25 who actively pay dues) and our schedule is built around a core of 14 skaters who started the season with us. However, they haven’t made attendance in months, when they do they don’t do the drills, and they belittle the newer skaters who are working to improve. How do we structure our training, and how do we deal with game day rosters when 8 of our 14 have not made attendance and our fresh meat are not yet prepared to skate?

My answer about training:

If you have a core of fresh meat that are showing up and are dedicated to working hard and building skills and teamwork, why would you tailor your training to girls who aren’t showing up? Create your training schedule (yes, I am a HUGE proponent of building training schedules in 4 week chunks) based around the team you have, not the team you HAD. Maybe this time six months ago you had 9 advanced beginners, 5 beginners, and 2 newborn foals, but now you have 2 advanced beginners, 8 beginners, and 5 newborn foals that show up on the regular. Why would you build your training schedule to include backwards blocking and diamond formations? You need to build the basics first. There are basics of roller skating/footwork, basics of teamwork, basics of roller derby, and basics of cross-training. Each needs time and nourishment.

H.A.R.D. (neon green) faced off against Dutchland at ECDX in 2010. Several HARD vets had transferred to DDR, leaving HARD with an array of skill levels from Rainbow's Revenge & Anida Blade (3-4yrs) to Ivanna Impaler & Spazmanian Devil (3-4 months).
H.A.R.D. (neon green) faced off against Dutchland at ECDX in 2010. Several HARD vets had transferred to DDR, leaving HARD with an array of skill levels. Skating that day were Rainbow’s Revenge (pivot) & Anida Blade (purple helmet) who had 3-4yrs of derby to Ivanna Impaler & Spazmanian Devil who had 3-4 months. The vets always showed up, though. They put in the work, respected the coaching staff, and helped the newbs get their skates under their feet. It’s part of why we had a winning season in 2011. Photo by Jim Rhoades 2010

When ‘sporadic vets’ decide to show up, they need to fall in line and do the drills of the day and have respect for their coaches, team mates, and the process. If they’re not coming to practice regularly, they probably need the fundamentals as much as the Skater Tots do (especially the fundamentals of teamwork). Packs of skaters are jenga puzzles – if you have one piece that is not in sync, the pack is wobbly. If you have more than one skater not in sync, the puzzle is going to fall. The only way to develop teamwork and trust is through time, experience, and work. Wall work is not a magic thing that just happens for 60 minutes of game play. The teams that can maintain strong, appropriately fluid walls, are the ones who have spent hours drilling it. Texas is Texas for a reason.

From: http://rdjunkies.tumblr.com/post/78852536403/wall-study-texas-vs-atlanta
From: RDJunkies

“But we don’t want to be Texas.”

Really? Why not? (JOKING!!) Honestly though, do you all feel that way or are you just being defensive in the name of what your league has accomplished thus far?

Most of the leagues that bring the scenario of a handful of rogue vets to me will present me with “but we don’t want to be competitive, so doesn’t that make a difference?” And then when I dig a little deeper, what I find is that a handful of people don’t want to be competitive. SOME people don’t want the challenge, but there are more people that do want the challenge and the improvement, but maybe they’re used to being quieted at meetings or at practice. Maybe they are the ones being belittled during drills.

I rarely meet any skater that shows up 2-3x a week, pays $30+ per month and DOESN’T want to be competitive. The skaters that skate for funsies or as their gym membership are usually the ones that, in the long run, don’t make attendance, don’t come to league events, don’t participate in fundraisers, and therefore should not be making a roster.

Yes, even if that skater is ‘more skilled’ than the others on the team.

Remember how I said that packs are jenga pieces? I would rather have a team of 9 pieces that know how to skate with one another because they’ve shown up to practice, than a team of 14 pieces that have one or two ‘superstar-exception-to-the-rule’ in every pack. They make each line unstable. They do not know the strategies that have been worked on in practice. They fall out of their lines. They become rogue, big hit blockers (or “Points for the other team” we can also call them), play offense inappropriately, don’t have experience with specific scenarios, don’t know how to communicate or receive communication from the others in their pack, and, in general, cause dissent in the league.

Dissent? Que?

Yes. If you have a girl who is ‘super talented’ or ‘vet’ who gets on a roster AND significant play time despite chronically breaking league policy and attendance, how will that bolster team morale? What it shows is that the coaching and training committee rewards talent and time claiming derby girl status. It shows that the coaching does not value sweat, work, and time on the track as a team. Resentment is a cancer.

“But we only have 9 players that show up to practice and that qualify to skate! Should we borrow?” No. You play those 9. “But we’ll lose!” Ok. So what? It’s just f***ing roller derby. “But what about our fans?” Will your fans value seeing a consistent group of core skaters whom they can cheer for and get behind (and one day have “I remember when…” moments) or would your fans rather have an ever rotating roster of borrowed skaters in sharpie-written t-shirts?

Your team will attract the kind of players that your practice and rosters nurture. If you nurture individual skaters who can come and go as they please, mouth off to coaches, skip drills that they don’t like (though they’ll tell you it’s because ‘it’s too easy), and disrespect their teammates, you are going to continue to attract those skaters that are in it for the derby name, disrespectful, lazy, and unreliable.

If you nurture a positive, athletic environment with a schedule and focus; if you nip negativity in the bud and encourage skaters to improve and push themselves, you are going to attract skaters that are willing to work during the paid practice time and invest themselves in the league. If you respect the process of roller derby, you will draw people to you that also respect the process of real, strong, athletic, revolutionary.

Mother State decided what they were going to do, and go for it. They are notorious in the northeast for skating short. Only 5 skaters went to Alaska to play Rage City.
Mother State decided what they were going to do, and go for it. They are notorious in the northeast for skating short. Only 5 skaters went to Alaska to play Rage City. Real, Strong, Athletic, Revolutionary. They attract the skaters they want. Photo by Down’n’Out Photography

Ok, conjecture aside. Your league has mostly skater tots (again), some mouthy advanced beginners (who don’t want to admit that they are still beginners), some awesome intermediate-advanced beginners, and a couple orbiters that don’t really fit anywhere. ‘Vets’ are inconsistent at practice. We have issues. What next?

Before we get to track time, let’s look at league policy and communication. Confrontation is hard. I have never met so many leagues with so many people in the BoD who do not like to talk about the elephants trampling the team. Call a league meeting. Tell everyone that it is going to be a roundtable discussion on the future of the team, policies currently in place, and policies moving forward. This is not a time for league voting. There will be people who get riled (and you should have a moderator designated who is good at cooling people off and putting out fires to slow the conversation down when people get heated). Have every skater bring a list of no more than five things they would like to address, and have each skater bring a list of at least three things that they feel are going well with the league.

NOTE: NO ALCOHOL AT THIS MEETING.

Before things start, it may be a good idea to do a team building exercise. I very much like this one: Write each person’s name on individual note cards. Hand out colored writing implements to everyone there. Each person gets a note card (if there are people not there, some people will start with multiple). One person has a stop watch. You have 30 seconds to write down a positive word or phrase about that person. At 30s your timer says “Pass” and everyone passes the cards to the LEFT. When the cards have made a circuit, put those cards in a box. You will pass them out AFTER the meeting is done. (PS this is a great locker room exercise too.)

After your meeting is done, hand out these cards. You can even go around the room and have everyone pick out one word or phrase that they are going to choose to embody during upcoming bouts or practices.

I didn't have note cards, but you get the idea. Names on one side, positive words on the other!
I didn’t have note cards, but you get the idea. Names on one side, positive words on the other! (My writing is terrible, yes that says “Fast!” on Bill Coulter’s card.

Move forward from your meeting with the positive idea that despite change being scary, you are going to be steps closer to a more smoothly running league. All the things that people brought to the table? Well the BoD should have brought their own list of topics. Talk about what the BoD has brought to the table, and after the meeting create a master list of things that people want addressed. This is where committees/BoD will focus their efforts in the upcoming weeks. This is not an easy or clean process, but this is step one. You are playing 52 card pick up, and this is stage where you’re taking the pile of messy cards and working to shuffle them back into a one deck that can work as it’s supposed to.

COMMUNICATION AND RESPECT is critical for this process. Mediation is necessary. No name calling. Set ground rules for the meeting. If people who show up to the meeting (which you may see faces you haven’t seen for a while) are breaking ground rules set at the beginning of the meeting, the mediator is allowed to throw the Insubordination sign and ask them to leave (or at least to sit outside an cool down for a moment).

No one in roller derby wants to be angry at their team, no one comes into this for ‘drama’. A league meeting doesn’t have to be ‘drama’, but each team is a business. So think of it as a business meeting. A State of the Union meeting. A “let’s talk about what is good and what is bad and how to move forward from here”. I say this is not a place for league votes because things can get heated, and if you have people showing up that haven’t been there in weeks, they may come in with blinders on. You want people to have a chance to digest.

I am also a fan of people having to be in good standing with the league (dues paid, committee hours accounted for, attendance in, etc) in order to be allowed to participate in any league vote. I know. I’m a Maverick.

Make sure you have some sort of Team Gathering scheduled in a couple weeks after the league meeting that is not derby, and just hangout time! We want to remind the skaters that it is more than a league – it’s a family. And family members may get mad at each other now and again, but it doesn’t mean they stop loving each other. This one, alcohol is allowed (though it’s bad for gains, I’ll allow it)

team bonding

Training different levels at once: This is going to be a separate blog. Once I’ve gotten to this, I realized that I have written so much already, your eyes probably want a break. Thank you for reading through, and I hope you have gotten some good ideas on how to move forward within your league. Any anger, resentment, fracturing OFF the track will be directly reflected ON the track. When I watch a team play, I can almost immediately tell when they have poor league communication, attendance issues, or unchecked egos.

http://www.facebook.com/merrykhaos1918
http://www.DNAderbyCoaching.com

Sponsorship 101 RC Class

These notes are based on my outline from my Rollercon class. I know that we covered more in the question section than I may have included. Please, feel free to ask questions at the bottom of the blog or add notes in the bottom of other things we talked about. You can also contact me at DerbyAmerica@yahoo.com for other questions.

Also, I apologize for the formatting. WordPress has no love for Microsoft Word.

 

Why Sponsorship?

This seems like an obvious question, but many of us forget that sponsorship not just “brings in money” but it pays for bout production (including rental, tape, EMTs, hospitality, the paycheck for the teams that we bring in), travel costs and extras like banquets, gifts and that little slush fund to make sure we can pay our rink rental fee in case the vets forget to pay their dues again.

When approaching sponsorship, we must do so with an open mind, a willingness to work with others, a humility to accept outside ideas and an understanding that this is one of the hardest parts (and most crucial) of running a roller derby league. We are a business. We need to treat ourselves like one.

 

Identify What Your League Has to Offer

  1. Physically – What can your league give sponsors? Examples: Ad space in the program, Pivot Line, Penalty Box, banners at home bouts, space in bathroom flyers during home bouts, webspace, social media placement, announcer spots, space on booty shorts, space in the middle of the track, scoreboard space … You are limited only by your imagination
  2. Business-Wise – What are your metrics? Who is your audience? Who comes to your home bouts now, and who are you targeting to get to your home bouts? Do you market to specific neighborhoods? Age groups? You must be familiar with not only the demographics of your crowd/target market (where they live, how old they are) but the Ethnographic data as well (what are their hobbies, what do they value). If you have none, then it’s time to collect some data. Work with your marketing chair to determine these. Doing a quick online survey (where you ask derby girls to NOT fill out the information) could be a great way to get started on building metrics.
  3. Do not overlook the importance of in kind donations.
    1. Ask for the money first, but when a business cannot provide a check, ask if they can provide water for bouts, a spot for the after party, a basket to raffle, items for hospitality, etc.

The Basics

  1. Are you a 501c3 or an LLC?
    1. LLCs cannot take donations, but you can sell ads. 501c3s cannot sell ads, but they can take donations. Check with your lawyers and rules to get the specific semantics involved in the legal mumbojumbo
  2. Don’t focus on either packages OR ads, you must diversify to attract as many sponsors as possible
    1. Ad sizes: Full Page, Half Page, Quarter Page, Eighth page (business card)
    2. Prices should not simply double as the ad space doubles. A good starting point for ads is: Eighth $35, Quarter $50, Half $75, Full $100
    3. Can you offer a $50 add-on for color ads? What about $25 to design the ad for the business?
  3. Decide what payment forms you will accept – cash, check, Paypal are the good ways to start.
  4. Look at your budget for the year to determine goals. Work with your Treasurer (at minimum) or your whole Board (at max) to look at the budget for expected expenses for the upcoming season. Projected travel trips, how much the team wants to commit to paying for skaters, any possible ref clinics or coach training that could come up, number of home bouts to cover, etc etc. If you do not have a budget, time to build one! From there, Set your sponsorship goal at least $1000 higher than your top range number. It’s better to shoot high and fall short.
  5. Don’t know what to price your packages and ads at? Look at other sports teams in your area. Call up playhouses, baseball teams, high schools and get their package pricing guides. Do some research and see what your competition is offering for sponsorship.

Creating Materials

  1.  You don’t need a brochure! Spending money on high quality printed materials may be an expense your league can do without. Can you put everything you need on a one-sheet of paper? If you have people who can speak well and sell the packages, let them do the selling. Don’t rely on your brochure to do the selling for you.
  2. Get a printer to sponsor you! Then, your shiny sponsorship packet that your President insists you create will be much cheaper. Get an in kind trade, and see if they’ll print your bout posters and programs too.
  3. Can’t get a printer sponsor? If you’re doing a black and white one sheet, approach local law offices. Ask them to print them for you in return for advertising space.
  4. Work with the marketing department to create visuals
  5. ELECTRONIC VERSIONS ARE NECESSARY!! Put them on your website and your social media sites for businesses to find easily.

Distributing materials & collecting money

  1. Get your whole league involved. If that means establishing a requirement of $25 of ad space sold per quarter or $50 of ad space per year.
  2. Create a list of ideal sponsors for the year. Have league members sign up to speak to specific sponsors (If they know someone in the business that should get priority).
  3. Create a separate list where league members can list businesses where they have a contact already.
  4. Do not let money get transferred through too many people. The sponsorship person can collect and deposit money and then immediately report deposits to treasurer. Creating a paper trail is key to prevent internal theft and money issues.
  5. When league members are distributing materials, they should be briefed beforehand on a history of the league and of roller derby. (Some leagues require a public relations class before a skater is allowed to certify) If they don’t know the answer to a question, they should say that they don’t know the answer, but will find out for them.
  6. Who is the info going to? If you know who your target market is, you know who you should be courting as sponsors. Decide ahead of time your stance on political groups, religious groups, sex-industry businesses, etc.

Conclusion

  1. Decide league goals before you go any further. If you don’t know what the goal is, what are you fundraising for? Some goals could be to host more home bouts, to travel more, to have a big public event or tournament.
  2. If your league members are already heavily involved in sponsorship, offer rewards for participation (lower banquet fees, money off of travel costs). If they refuse to be involved, make it a mandatory requirement.
  3. Be creative, always be looking for the next sponsorship opportunity and don’t be afraid to ask for the sale!

Atlantic Coast Derbalife Domination: Week 2!

Well, I’m on day #14. Officially 2 weeks of travel, training, coaching, vending and derby. There have been ups and downs, it’s absolutely true. It looks like my time in New England is going to come to an end quicker than anticipated, so Friday or Saturday I will be heading back to the New Jersey/Philadelphia area. (So if your team practices Friday and you’re looking for a guest coach let me know!)

This last 7 days have been pretty intense. What has really helped is having a home base since Saturday. MikeOpathic and Wife-Opathic have been amazing hosts for me. They have the comfiest couch I’ve ever slept on and have been gracious enough to let me put my Herbalife on their counter and a few of my beers in their fridge.  Their cat, Socks, looks like my Wesley and has the temper of Abbey, but it’s ok.

I’ve gotten to do 2 outdoor skates (one with the Opathics and a 30 mile adventure with another Viking, Jack Hammer’d), I’ve coached three leagues (Mass Attack, Worcester and Bay State) and tonight I’m going to a co-ed scrimmage hosted by Mass Maelstrom.

A recap of 30 miles in Rhode Island!
A recap of 30 miles in Rhode Island!

The struggle this week has been to balance my eating with not being at home, my work with an unusual schedule and my knee after it popped during a demo at Mass Attack.

I will say this however: when my injury first started occurring and my knee would ‘pop’. I would be down and out for 2 weeks. Now, it pops and I’m back up in 10 minutes. Seriously. I ungeared at Mass Attack and by the time I was done taking my stuff off, I could put full weight on it. The next day I could straighten it completely. The day after that I had full range of motion again. Is it tender? Yea. But no more than it was before it popped.

Worcester Roller Derby are doing good stuff
Mass Attack Roller Derby are doing good stuff

Hell yes, good nutrition. While my first week on the road was not stellar for my protein count and vitamin intake, I have been really strict with myself this week. Vitamins and Herbalifeline, a shake a day minimum, at least 100g of protein and plenty of water. Boom. Injuries cannot stand in my way!!!

On the Derbalife front, I am trying to get the men of derby to pay attention, but getting them on my side is difficult. I believe it may simply be because they think I cannot possibly know what they need – since I’m a lady. So, I’m taking a new approach at Men’s Derby …

Hey men on wheels! Let me replace products you use already with the Herbalife equivalent for one month. See if you’re into what we have to offer. Whether it’s a pre-workout, post-workout, your Monster, your Gatorade, your Clif Bars or your vitamins: I have something for you. What have you got to lose?

Getting amped up for Rollercon too. A lot of details are still up in the air, but I am optimistic as always! Also, I will be heading to the Mohawk Valley Cup in a few weeks as a vendor for a men’s derby tournament.

Finally…. It’s happening folks. Team Rogue will ride again!! We are going to be playing the Penn Jersey Hooligans on September 29th on the bank track. It’s a double header that night, and guess what else is amazing? I get to play both bouts. I will be making my debut on the PA All-Star team that night as we take on the Penn Jersey She Devils. It’s going to be wicked. If you are anywhere near Philly, you have got to come to this!

Go Rogue or GO HOME
Go Rogue or GO HOME

Finally … if you are a Derbalife athlete with a health result or a before/after picture, we at Derbalife want you to be a part of our revamped website! Have you stopped using your inhaler? Cut down your lap time? Lost weight? Gained weight? Become the top jammer? Become the strongest blocker? Send Derbalife@gmail.com your story, derby name, league and who your coach is. Also include a photo of you (or a before/after if you have it!). We need testimonials from Derbalife Coaches as well!

If you are a Derbalife athlete going to a Divisional tournament, mention that in your message – we have swag for our tournament skaters. E-mail Derbalife@gmail.com with your name, league, which divisional and who your Derbalife coach is to reserve your swag.

Phew. That was a much longer update than intended. I hope you all are enjoying my updates. I may do another entry later on tonight or tomorrow. For now… Happy skating!!

At CrossFit Collective doin' work
At CrossFit Collective doin’ work

If you are interested in getting hooked up with Derbalife, or if your league is looking for a Derbalife Boot Camp opportunity, drop me a line at DerbyAmerica@yahoo.com!

12/21/12 Update

It’s Nopacolypse so I figure, when better than now to write a free form, fairly disjointed post!

Update #1 is about the knee. This weekend I went to Jingle Brawl, hosted by the Morgantown Roller Vixens in West Virginia. I was going to attempt to compete, but first I had to test the joint. I have not hit since Kick Ash popped my LCL in October, so let’s give it a shot. Well, I swung in on my expected team mate, JK LOL and the moment I made contact … I heard another pop. My entire joint felt shocked and started trembling. I immediately left the track.

I probably could have pushed through it, honestly. But not for a group of mixed games. Not happening. Aside from that, my knee had begun the disturbing trend in the last week of popping and clicking a lot. Sometimes it feels like when my knee cap cracks, and sometimes it buckles me.

So back to the Penn State doctor I went. His diagnosis? Still was an LCL sprain. only that’s healed. “Skate. If you can’t stand the pain, do your hitting too.” Oh, and get an MRI because you might have some cartilage getting caught in the joint. Or a ‘ligament snap’ … think about plucking a guitar string. Yea.

80s Holiday Party with the Dutchland Rollers!
80s Holiday Party with the Dutchland Rollers!

So last night I went to Dutchland’s holiday party (skating and goofing off) and it kind of felt ok. I didn’t skate on it for a while, on and off. Lightly. It tweaked once while I was trying a transition, but that’s it. Tonight I went to open skate. Members of my old league were there and I used it as my cardio. I spent a solid 45 minutes skating at one point. (30 minutes before that). One: My endurance is GONE when it comes to all my skating muscles. Two: Other than a couple motions, my knee felt awesome. I even went to the gym afterwards to do some strength training.

That being said, here are some of the weights that I’m up to:
Leg press (right leg): 55 pounds
Leg press  (left leg): 55 pounds
Leg extension (right leg): 40 pounds
Leg extension (left leg): 55 pounds
Bench Press: 40 pounds
Straight leg squat: 60 pounds
Overhead seated press: 15 pounds/hand
One Leg Squat: 25 pounds
Peck flys: 55 pounds
Delt flys: 40 pounds
Push-ups: Ok… I’m only up to 3o but I’m always so sore from all the other chest workouts!!

I have been doing resistance of 5 on the elliptical, and 7 on the bike. I have been doing as much interval training as I can. My weight has stayed about the same, but I have definitely trimmed up more and my guns are looking AWESOME. Thank you Rebuild Strength for my muscles. Thank you Joint Support and Herbalifeline for getting my knee strong quicker.

Thank you tea concentrate for getting me through finals. I’m still waiting on two grades, but so far I have an A and a B+ in the books. I’m nervous about the 15 page thesis paper I wrote for my theatre class…. mostly because I feel like it should have been 20 pages, but I didn’t want to speak in psychological jargon for five pages (which I would have).

It doesn’t appear as if we’re going to be experiencing any kind death and destruction, so now I turn my focus onto 2013:

I am building my Herbalife team. I have so many ideas of great things to do, and great people to talk to. I can’t wait to help more people reach their goals and to build a successful team that helps to improve the quality of life for people they care about. I can’t wait to #KickAlloftheAsses in 2013. Let’s loose weight, feel awesome and build successful careers!! I’m going to be doing Derbalife clinics and boot camps and Krissy Krash and I were talking today about how to expand the boot camps into something that we can teach other skaters to do!

Car magnet

Active World Team – I am coming. (Maybe someone reading this blog entry will decide to come with me.) January Spectacular is going to be awesome! I’m so excited for all the trainings that are coming up so I can share them with my team.

AWT_logo_x215

I also will be back on my skates full force in 2013. You can bet on that. I’m getting so close to healthy. Something I noticed today? My knee didn’t pop once. While I had become accustom to multiple crippling pops a day, it has not happened at ALL today. Very encouraging.

I also will be graduating from college (FINALLY) in the spring. I cannot wait. Finally. 4th time is a charm.

Ok, time for bed. I should have been writing articles about all star teams instead of writing a blog entry, but I to do a little writing for myself. Even though I’m so tired that I’m dizzy at this point. I know there is more going on. I will do some goals and post them here soon.

PS… Want to know what I’ve been using and loving? I don’t rely just on the 24 line, but it is an integral part of my training and recovery.